Greek family business grows into leading poinsettia exporter
[Giorgos Albanidis/APE-MPA] In a plant nursery near Thessaloniki, a Greek family is preparing to distribute nearly 150,000 poinsettias ahead of Christmas, with the majority going to foreign markets. The family’s poinsettia business, which began as a small operation in the 1990s, has grown into a competitive global exporter. Today, over 70% of their products are …