Andros has gained significant international exposure through a series of articles and audiovisual features published by Euronews, highlighting the Greek island’s food, hiking trails, cultural heritage and religious traditions.
The coverage presents Andros as a multidimensional destination that offers visitors far more than the traditional sun-and-sea holiday, with a particular focus on its local products, extensive walking network, monasteries and cultural identity.
Lemons, wine and traditional cheeses
One of the main Euronews features explores Andros’ local products, presenting lemons, wine and traditional cheesesas important elements of the island’s history, economy and modern tourism identity.
The report takes viewers to the fertile Livadia Valley, exploring the long history of the Andros lemon, which served as an important export product for centuries and remains closely linked to local traditions and gastronomy.
The feature also highlights the island’s Lemon Festival and the people who continue to preserve the tradition. It explores the different ways locals use lemons, from lemonade and spoon sweets to the distinctive lemon blossom.
The Euronews team also visits vineyards and modern wineries, documenting the revival of wine production on Andros and the growth of wine tourism.
The island’s stone terraces, known as aimasies, along with its schist soils, strong winds and sea breeze create distinctive growing conditions. Younger producers are now seeking to connect local wine production with the visitor experience.
The feature also explores Andros’ cheesemaking tradition, highlighting products including volaki, ladotyri, krasotyri, petrote and tyri tis bournias.
Euronews presents these local products as the island’s “golden” assets, with the potential to contribute to its future and sustainable development.
Hiking puts Andros on the map
Another major feature focuses on Andros’ extensive walking trail network and the work of Andros Routes, which has played a key role in showcasing the island’s natural and cultural heritage.
The network stretches across dozens of kilometres and connects traditional villages, green ravines, springs, agricultural landscapes and historic monasteries.
The Andros Routes team systematically maintains and clears the trails, helping create a major form of special-interest tourism for visitors seeking nature, culture and a more authentic connection with the island.
The Euronews coverage also highlights how hiking can help extend Andros’ tourism season, attracting visitors during spring and autumn while generating economic activity in villages and more remote parts of the island.
The network has also gained international recognition through an established quality certification.
Monastery combines faith, history and contemporary art
Euronews also turns its attention to the island’s religious and cultural heritage, with particular emphasis on the Panachrantos Monastery of Saint Panteleimon.
The feature presents the monastery as one of Andros’ most important spiritual and historical destinations, highlighting its centuries-old presence and distinctive setting within the island’s landscape.
It also explores a more contemporary side of the monastery. The restoration of its tower has created a space where spirituality meets modern Greek creativity.
Works by leading Greek artists have turned the monastery into a setting where history, faith, art and contemporary culture come together.
Andros promotes year-round tourism
The Euronews features resulted from a journalistic visit carried out in cooperation with the Municipality of Andros. The coverage has appeared in different languages and across a range of themes, including gastronomy, nature tourism, architecture, culture and religious heritage.
Together, the reports offer international audiences a broader picture of Andros and target travellers with different interests.
Nikos Moustakas, the Municipality of Andros’ tourism councillor, said the Euronews coverage effectively demonstrated the island’s diverse character and the range of experiences it can offer visitors.
He highlighted the island’s gastronomy and local products, hiking network, nature, history, architecture, monasteries and culture as assets that can attract different markets throughout a longer tourism season.
Moustakas said the municipality aims to continue promoting these characteristics through a modern approach to tourism development that respects the island’s identity while creating new opportunities for its future.
